SEO’s strength comes from Quality Content
SEO is based upon a strong base of quality content, so is your Tamworth company in fact strong enough to succeed? Far too many places out there are creating content that isn’t worth the paper it is printed on (or rather the pixels it is displayed on …) and the web is flooded with small businesses, like yours in Tamworth, that just try to get some awareness, but annoy people instead. Every online marketer, Local business and even just internet user would delight to have that one post or video go viral and let the Social Media Machine just generate free marketing – but the truth is it is a game of chance, and the best plan that everyone can follow is to make regularly quality content for your fans to love, like and share.
There are a handful of Big Picture ideas that you have to keep in mind when it comes to Content:
Relevant Content is Key.
Facebook is a rapid paced and constantly changing place, and so you will need to make sure you reach people when it is going to be most reliable. This means everything must concern you, your business, your audience and what you intend to achieve. When you post about something that your target audience genuinely cares about you will see greater response.
Content is not just words.
bear in mind that when we talk about content you should be thinking of Videos, Quotes, Pictures, Thoughts, Ideas, Questions, Slideshows, Animation, and Stats.
Quality means posting content that follows the 3 E’s.
Make sure your Content can Entertain, Educate and Empower. You must keep these terms in mind when building content. If you can continuously make posts that embody one of the Three E’s then you will be on the path to making a reputation for quality content.
If you are unsure on what your online or local Tamworth customer base will deem quality, then among the simplest ways to figure it out is to work on some research. Look into your rivals or at other areas around your market to see what other company’s in Tamworth post and what sort of interaction they get. You should not be looking to copy them, but rather emulate the areas that work and make their success your own. When it boils down to it however, one of the easiest ways to know what your Target audience will react to will be to just ask. Make a post or a survey that can engage with your audience to see what they want from you as a company and what they want to see on their Facebook wall. You may be surprised by what you find out. And so, if you have any questions, or simply really want to chat, call Internet Marketing Experts Tamworth on 1300 595 013 or visit, www.internetmarketingexpertsTamworth.com.au